Digital Marketing / SEO & Content / Paid Marketing

Ad Spend That Pays
Itself Back.

Paid media is the fastest way to put your offer in front of ready buyers, and the fastest way to waste money if it’s run on autopilot. We build, test, and scale campaigns across search and social that are measured to the last dollar and tuned for return, not just clicks.

See The Numbers
4.2x
average ROAS
-38%
cost per acquisition
14d
to profitable scale

Illustrative figures based on typical engagements. Your baseline and targets are modeled up front, never promised blind.

4.2x ROAS
Campaign Manager
Meta · Google · LinkedIn
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1.2k 184
4.2x
ROAS
$1.80
CPC
3,140
Conv.
6.4%
CTR
Today’s budget$340 / $500
Pacing on target · projected 4.4x ROAS
Every Channel

Wherever Your Buyers Spend Their Attention.

The right channel depends on your audience and your goal, not on what an agency happens to sell. We run the full mix and put your budget where it earns the most, then move it as the data tells us to.

Google & Bing Search

Capture high-intent demand the moment someone searches for what you offer, on search, shopping, and display.

highest intent

Meta

Facebook & Instagram demand generation and retargeting.

LinkedIn

Precise B2B targeting by role, company, and industry.

YouTube

Video that builds awareness and warms up cold audiences.

TikTok

Native, scroll-native creative for younger reach.

Programmatic Display

Stay in front of your audience across the open web with smart, budget-aware placement.

Shopping & PMax

Product-led campaigns that put your catalog to work.

Amazon Ads

Sponsored product and brand ads where people already shop to buy.

Unit Economics

Spend In, Revenue Out.

We don’t sell impressions or clicks, we manage to the number that matters: return on ad spend. Here’s what a healthy paid program actually looks like when every stage is tracked and tuned.

  • Every dollar tracked to a conversion
  • Full visibility into what each channel returns
  • Budget shifted to winners, weekly
Campaign P&Llast 30 days
Ad spend
across search & social
$10,000
Clicks
$2.38 avg. CPC
4,200
Leads
8.1% landing conversion
340
Customers
17% lead-to-sale
58
Revenue generated
$3,000 avg. deal
$174,000
Return on ad spend
$17.40 back for every $1 in
4.2x
Targeting

The Right Person, The Right Moment.

Spraying one ad at everyone burns budget. We build concentric audiences and speak to each differently, warming strangers, nudging researchers, and closing the people who already know you, with the right message and bid for each ring.

ProspectingCold, lookalike & interest audiences
In-marketActively researching your category
RetargetingVisited, engaged, not yet converted
CustomersBuyers to retain & upsell
Prospecting
In-market
Retargeting
Customersretain & upsell
Creative

Ads Worth Stopping For.

The best targeting in the world can’t save a boring ad. Our designers and copywriters produce scroll-stopping creative in every format each platform rewards, then test relentlessly to find the hooks, angles, and visuals that actually convert.

40+
creative variants / month
3-day
concept-to-live turnaround
Static, video & UGC
every format
Always-on
A/B testing
Creative design work for an ad campaign
Marketing creative on screen
Video and visual content production
Best variant: +68% CTR
Always-On Optimization

We Don’t Set It And Forget It.

A campaign is never “done.” Audiences fatigue, competitors shift, and costs creep. We run a continuous loop, launch, measure, optimize, scale, so budget keeps flowing to what works and away from what doesn’t, week after week.

Weekly optimization cycles, not set-and-pray campaigns.
Continuous
testing
1
Launch
2
Measure
3
Optimize
4
Scale
The Return

We’re Judged On One Thing: Profit.

Clicks and impressions are means, not ends. Every campaign we run answers a single question, is it making you more than it costs? Here’s what that looks like in practice.

4.2x
average ROAS
-38%
cost per acquisition
+210%
conversion volume
14 days
to profitable scale

Illustrative figures based on typical engagements. Your baseline and targets are modeled up front, never promised blind.

Why Plaxonic

A Partner That Acts Like It’s Their Money.

Anyone can spend your budget. We treat it like our own, accountable to profit, transparent by default, and earning the relationship one result at a time.

01

Managed To ROAS, Not Vanity

We optimize for revenue and profit, not clicks, impressions, or any metric you can't take to the bank.

02

Your Account, Your Data

We build in your ad accounts, not ours. Full transparency into spend and performance, and everything stays yours if we ever part ways.

03

Creative And Media, Together

Strategists, media buyers, and creatives on one team, so the ads and the targeting are built to work as a single system.

04

No Long Lock-Ins

We earn the relationship every month with results, not a contract that traps you when performance slips.

FAQs

Frequently Asked Questions.

Still have questions?

Our paid media strategists will look at your accounts and tell you, honestly, where the opportunity is.

Talk to an Expert

It depends on your goals, margins, and how competitive your keywords and audiences are, so we never quote a number blind. In the audit we model a realistic starting budget based on your target cost per acquisition and the volume available, then recommend a level where we can gather statistically meaningful data without overspending. You can scale up confidently once the economics prove out.

Find Out What Your Ads Could Be Doing

Give us access to your accounts, or your goals if you're starting fresh. We'll audit what's working, surface the wasted spend, and show you exactly where the profitable growth is hiding. No obligation.